Featured Blog

In fine dining, every detail matters, from the ambiance to the plating to how your guests discover you. That’s why building a smart restaurant marketing...

Researching and finding good advice on search engine optimization (SEO) and search engine marketing (SEM) can be tricky! There is so much information out there that it can be pretty overwhelming. At Papaya Search, we ensure all our articles are thoroughly investigated, analyzed, and edited to give readers advice on the latest hot topics in our industry.

Our Blog discusses on-page and off-page SEO, link building, technical SEO, SEM, how-to’s, complete guides, and more to help you grow your business.

Digital Marketing

Restaurant owners reviewing marketing budget and performance reports on a tablet.

In fine dining, every detail matters, from the ambiance to the plating to how your guests discover you. That’s why building a smart restaurant marketing budget isn’t just good practice—it’s...

SEO

Google search showing new AI Mode feature and explanation of déjà vu's link to memory.

At Google’s recent I/O Conference, the company introduced a major update to how we interact with search: AI Mode. While it’s not the default experience just yet, Google made it...

SEO

People dining and socializing at a lively restaurant with outdoor seating and a well-lit bar area, viewed through a glass enclosure during the evening.

From Nearby to Must-Try Think your restaurant’s location alone is enough to draw in diners? Not anymore. Today’s customers don’t just search for the closest restaurant—they search for the best...

SEO

SEO strategy shift graphic with charts and analytics, highlighting key trends in building topical authority in 2025.

The world of search has changed. It’s no longer about chasing keywords—it’s about becoming a trusted resource. In 2025, success in SEO means establishing topical authority, or, in simpler terms,...

Digital Marketing

A person holding a smartphone, capturing a photo of a beautifully arranged plate of food on a table.

Enhance Your Online Presence, Boost Marketing, and Drive More Sales In today’s fast-paced restaurant industry, having the right digital tools can make all the difference. Restaurant marketing platforms help businesses...

SEO

Screenshot of a Google search results page for fictional ‘Papaya Bistro’ in Atlanta, Georgia. The right side shows the business profile with a 4.6-star rating from over 3,000 reviews, price range, and ‘Reserve a table’ and ‘Order online’ buttons. On the left are various Google Business management options (like Edit profile, Read reviews, Photos, etc.) for the restaurant’s listing.

When hunger strikes, the first place diners turn is Google Search and Google Maps to find the best restaurants nearby—will they find yours? If your restaurant isn’t showing up in...